Something Wicked Short Stories and Video

At Halloween, we all get to play make-believe. Last year my tween daughter and her best friend were zombie pageant girls. My eldest son was a werewolf for two years in a row so he could hide and scare trick or treaters. In stories, we get to experience those things “for real.” And as a…

The difference in persona and brand

per·so·na/pərˈsōnə/ Noun: The aspect of someone’s character that is presented to or perceived by others. A role or character adopted by an author or an actor. Source: Dictionary.com As a brand strategist and creative director for both businesses and books, and socially-driven for both, I’m fascinated with the interplay between persona and brand. Likely I…

Is it time to crack yourself open?

If happiness is life’s greatest reward, then for the creative soul, it requires giving ourselves permission to fully create. Think about it: Often we live from our base self, ego speaking to other egos, superficial, small talk, and busy work. We’re hopefully acting civil, moving through our days with tasks both menial and major, but…

How badly do you want it?

Yesterday my editor and I were discussing projects, and she brought up a great point about writers – getting their writing done on time largely depends on how badly they want it. How important is writing to them? To get their story or book out by a certain time? Largely this holds true for our…

What’s holding you back?

This week I’ve encountered several versions of a similar theme: inability to move forward on something. In one the person admitted to me she hadn’t been writing even though that had been a big goal of hers earlier in the year. I shared with her my advice about morning pages and making a commitment to…

3 things writers can learn from dancers

This weekend finds me in St. Louis wearing my dance mom hat, though not literally. (I do see an awful lotof dance mom and dad shirts, but I don’t own one.) It’s the end of dance competition season with various dance companies hosting their “nationals.” They judge the girls on technique, style and even their costumes,…

5 Reasons Writers Should People Watch

by Malena Lott I’m writing this planted at a red round table for kids at the Orlando International Airport waiting for our flight back to Oklahoma. On our first trip to Florida, we’ve had our share of waiting, but for writers, it’s a chance to add important “data” to our story folders. People watching –…