Get Happy Week 4: Fire in the Belly

I don’t know what it’s like to be a man, but in writing from a male perspective in my current work-in-progress, I’ve thought a lot about it, interviewed a lot of vets and have tried to immerse myself in the world of Jake, my twenty-two-year-old Iraq war vet amputee who is back home in a…

The Swinging Vine Brand Theory

With five back-to-back and two simultaneous releases at Buzz Books this fall and a busy caseload on the branding front, I’ve been thinking about Discoverability and Action. You can’t have one without the other, but what surprises companies and authors the most is just how MUCH action is takes to get traction. I got an…